OFFTHE SYLLABUS
Leadership and influence

Influence and persuasion

Move your ideas forward through the quality of your arguments and an understanding of what is at stake for others, while respecting those you want to convince.

  • 13 steps
  • At your own pace
  • Computer and phone
  • Certificate of achievement

What you will be able to do

  • Draw on your credibility, emotion and logic, together.
  • Start from what's at stake for each person.
  • Build a clear, proven argument that ends with a precise request.
  • Welcome objections and win over allies.
  • Distinguish influence from manipulation, and protect your credibility.

Who it is for

For anyone who has to get a project approved, secure a budget or win over a colleague, without the authority to decide alone. The method works whatever your job: at a front desk, in a workshop, at a patient's bedside, behind a screen, on a building site or at the head of a team. The module follows three weeks to convince an executive committee to launch a repair service, but the exercises and the exam put you in many other situations.

How the module unfolds

  1. 1IntroductionWhat the skill covers, and what the module will teach you to do.
  2. 2A running story, “The Seconde Vie project”The same working situation stays with you from one step to the next, with a character from the story who plays the role of mentor.
  3. 3The theory, with everyday examplesIn each lesson, the method set out simply, with examples drawn from working life.
  4. 4The game, “The committee's scales”Each step you complete moves the game forward, right to the last one.
  5. 5The signature exercise, “The case in three steps”The module's method, to apply to your own situations.
  6. 6Two role playsTwo conversations to see through to the end, with detailed feedback on your choices.
  7. 7The examTen random questions about new situations. Eight correct answers unlock The Method and your certificate.